To prevent companies from sending unapproved messages to their customers, such as marketing messages, a 24-hour support window is provided in order for you to offer support to your customers. Any message sent outside of this window needs to be a pre-approved message template called a Highly Structured Message (HSM).
Articles in this section
- What are the picture requirements?
- Which businesses can use WhatsApp Business?
- What are the use cases for WhatsApp Business solution?
- Why do I need a service provider like MessageBird for WhatsApp Business solution?
- How much does WhatsApp Business cost?
- How do I start using WhatsApp Business solution?
- How long will it take to receive a WhatsApp for Business account?
- Do customers need to opt-in to receive WhatsApp messages from my business?
- What content can I share with customers on WhatsApp?
- What does it mean to be a Verified WhatsApp Service Provider?